The Much Better Foundation

For every adventure you book, 5% of our revenues (not profits) go into supporting projects that advance our goal to protect the worlds wild places, one adventure at a time.

We're mostly focussed on reforestation and rewilding projects, but during the Covid-19 crisis we also diverted funds to supporting local guides, hosts, porters and their families around the world, which was matched by our amazing band of loyal customers.


Reforestation and rewilding

Through the projects we support, at least 2x times more carbon is removed from the atmosphere than enters it as a result of our trips. They can also do so much more;

Preserve native wildlife.
Improve physical and mental health.
Tackle flooding and droughts.
Clean the air.
Create jobs.

Find out more.


Help a Host Relief Fund

Local guides, hosts, porters and their families in some of the most remote corners of the world have seen their livelihoods obliterated this year as a result of the pandemic and pause in income from tourism. 

In response, Much Better Adventures is committing a minimum of £10,000 for immediate aid to provide basic essentials like food, supplies and medicines and investments towards developing alternative incomes for local communities in need of support.

We asked you, our amazing community of global adventurers, to help us double it. And of course, you did.

As a result we've been able to so far help support 125 families who need us now more than ever. 

See our GoFundMe campaign.


Get in touch

If you run or know of a project that should be considered for our support, please email us at [email protected] with a website and contact number. Each idea will be judged on their likely ability to deliver meaningful and worthwhile solutions to local environmental and social challenges.

We love to support;

  • Conservation and re-wilding
  • Local and community owned adventure tourism initiatives
  • Campaigning and lobbying
  • Awareness raising and inspirational story telling
  • Technological innovation
  • Projects that enable access to the great outdoors for those that otherwise may not have the opportunity